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Lady Startup Academy

Lady Startup Academy

Mamamia Podcasts 13 episodes Latest Mar 16, 2025

So you’ve launched your very own business. But you’ve still got 1001 questions like, how do I get more customers? Should I be on TikTok? What do I actually need on my website? Join CEO and Co-Founder of Hero Packaging, Anaita Sarkar for a business class that’ll give you everything you need to know to grow your business.

Episodes

How To Know If You Should Start Your Own Business Mar 16, 2025 1183 Dreaming of quitting your 9-5 to launch that business idea? Before you hand in your resignation, our BIZ career coaches Michelle Battersby and Soph Hirst reveal what it really takes to succeed on your own. Join Em Vernem to discover if entrepreneurship is truly for you, or if you're better suited to thrive elsewhere. Plus Michelle will share her crucial practical 3-step framework to validate
Introducing: BIZ Feb 3, 2025 1421 Welcome to BIZ - the podcast that's rewriting the rules of work for a new generation. Join Em Vernem (ambitious but efficient), Michelle Battersby (launched Bumble APAC) and Soph Hirst (ex-Google) as they tackle everything from dealing with difficult bosses to knowing if your side hustle can become your career. In this first episode: Asking for a pay rise is about as comfortable as explaining to y
Our Best Tips For Your Tax Return Jun 13, 2022 492 Tax time, it's something we all dread and probably try not to think about. But with June 30 around the corner, unfortunately it's time to start thinking about our taxes and how we can do more efficiently.  On today's episode Anaita shares with us her best tips for any business starting out at tax time, she shares the resources and programs she relies on and how to stay on top of your books all ye
How To Pull Off A Product Launch Jun 6, 2022 590 What's the best way to launch a product?  Should you go all out guns blazing or slowly introduce it your customers? Choosing the best type launch for your business is personal. But getting it right is the hard part.  Thankfully, Anaita share's her best kept secrets for successfully launching a new product she unpacks how to know what's right for your business and how to go about it.&nbsp
Why A Virtual Assistant Will Save You Time & Money May 30, 2022 402 A virtual assistant. You've probably heard of them, but have no idea how they actually work.  On today's episode Anaita tackles why a virtual assistant could transform your business for the better. She walks us through how to find one, how to assign tasks and what a reasonable rate is.  THE END BITS  Check out our Virtual Assistant Job Description on www.etsy.com.au  Join the L
How Go-To Nailed A Price Increase May 23, 2022 418 Price increases are inevitable. But nailing them, well that's the tricky part.  On today's episode Anaita discusses why Go-To's approach to price increases is a lesson for every business. Plus, she shares with us three ways to hike up prices without killing sales.  THE END BITS  You can find out more about the Lady Startup Rocket Plan on www.ladystartup.com CREDIT  Host: Anaita
The Parts Of Your Business You Can Save On May 16, 2022 521 When you're starting out it can feel like you're burning money. So are there any parts of your business that you can afford to save on?  In today's episode Anaita walks us through the three ways startups can save cash. Plus we reached out to the Lady Startup village for their best savings hacks.  THE END BITS  Listen back to our episode on influencer marketing on www.mamamia.com.au
How To Go Viral On TikTok May 9, 2022 469 TikTok isn't just about dancing.  In 2022 over 66% of TikTok users are over the age of 18 and on average they open the app 16 times a day.  Being an early adaptor is key to get your business out there on any new platform. But understandably starting out on TikTok can be really daunting.  On today's episode Anaita shares her tips for going viral on TikTok, how to plan your content an
Influencer Marketing 101 May 2, 2022 459 How do you get the most out of your influencer marketing?  Do you have lots of success with gifted campaigns? Or do you prefer to go through an agency?  Deciding what's right for your business is really tricky, which is why on today's episode Anaita breaks down three different types of influencer marketing on offer. Plus she shares her own experiences and what's really worked for her bus
How To Make The Damn Thing Apr 25, 2022 530 Okay so you've got an idea for a product, but how do you even get it made?  Do you contact manufacturers? Do you need to make a prototype? and how much does it all cost?  On today's episode Anaita walks us through the five steps and questions you need to consider when it comes to manufacturing.  Plus she'll help you decide what is right for your business!  THE END BITS  If
.com or .com.au: Does It Really Matter? Apr 18, 2022 380 Okay so you've got your business idea and you want to make a website, but do you secure the .com.au? or the .com? or both?  In today's episode Anaita walks us through how to make a trustworthy and easy to find website.  She shares what she learnt when she built her website for Hero Packaging, how to secure a domain and what not to do with your website suffixes.   THE END BITS&n
So You Want To Grow Your Business? Here’s How Apr 11, 2022 520 School is now in session!  So you want to grow your business but aren't quite sure how to go about?  In today's episode Anaita walks us through the difference between growing and scaling and what you need to do to expand your business.  She takes us through how to test interest for your product, what you need to consider before scaling up and how to prepare for growth.  THE END

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